“Transform Your Practice: Gain the Confidence to Recommend Care, Deliver Ethical Treatment Plans, and Build Lasting Patient Relationships – All in One Day”


Saturday 1st February 2025

Total Health West Berkshire, UK


Do You Struggle with…?

  • Recommending the care you know your patients need without feeling awkward or guilty?
  • Knowing how to explain your recommendations without sounding “salesy” or pushy?
  • Losing patients who drop out early, unsure how to convey the value of ongoing care?

For associate chiropractors, especially those just starting, these challenges can feel overwhelming – particularly when trustworthy, ethical resources are hard to find. You may feel stuck, unsure who to turn to for guidance that aligns with your values, or wondering if recommending extended care makes you seem more like a salesperson than a caregiver.


Imagine Walking Away with…

  • Unshakeable Confidence in your treatment recommendations – no more hesitation over what patients really need.
  • A proven method for inspiring patient buy-in that feels natural and authentic.
  • Practical, patient-centered techniques to introduce maintenance care effectively, without fear of “selling.”

This seminar brings together three expert speakers with a combined seven decades of chiropractic experience to give you a well-rounded, practical approach to overcoming common challenges. Each expert will lead a focused session, sharing unique insights and actionable strategies that you won’t find in any other event.

In just one day, you’ll gain the tools and mindset shifts to practice ethically, effectively, and confidently. This seminar will teach you how to communicate value in a way that helps patients see why continued care is in their best interest—all without high-pressure tactics.


What You’ll Gain from This Seminar

  • Break Free from “Value Conflict”: Learn to recommend care without feeling guilty or constrained by costs.
  • Engaging, Ethical Report of Findings: Master the art of delivering a RoF that feels good to deliver and inspires your patients.
  • Overcome Impostor Syndrome: Step into your role confidently, knowing you’re following a path that resonates with your values.
  • Stronger Patient Relationships and Outcomes: Keep patients engaged and committed to their treatment plans.
  • Simple Steps to Discuss Maintenance: Learn specific, easy-to-use language that explains maintenance care without ever feeling “pushy.”

The Day’s Agenda

1. Mastering Your Mindset for Patient-Centred Care

Rosie Piercy will help you tackle “treatment guilt,” avoid under-recommending care, and confidently present your recommendations in a way that feels comfortable, without worrying about feeling “sales-y”.

2. Crafting Your Ethical & Effective Report of Findings

With Chris Chippendale, you’ll discover a unique framework for explaining why patients may need continued care after pain subsides, without pressure or coercion. His method is about inspiration, not persuasion, leaving patients excited about their health journey.

3. Patient-Centred Maintenance Care

Then, Andy Rowe will teach you how to discuss maintenance care with ease, helping you build a maintenance practice that feels natural, ethical, and free from dependency.

Plus… an Exclusive Q&A Panel: Bring your toughest questions! Our decades of combined experience will ensure you leave with fresh insights and solutions to the challenges you face.


Why Now?

This is a unique, potentially one-time event with limited seats—only 20—to ensure a focused and personalized experience. Plus, the first 10 registrants can join at a special rate of £225 (remaining spots at £249). Just one patient not dropping out early could cover the entire seminar fee, making it a no-brainer investment in your career.

Clinic owners: This seminar is designed to empower your associates with the tools they need to thrive in practice and make lasting patient connections. Supporting your team with this unique event can help them bring their best selves to the clinic every day.


Venue & Timing

Location: Total Health West Berkshire Clinic, UK

Date: February 1st, 2025

Timing: from 9:00 AM to 5:30 PM

Join us for a full day of learning and practical insights in a professional, welcoming clinic setting, (lunch included!). All you need to bring is your curiosity and eagerness to grow!


  

Join the Seminar – Only 20 Seats Available!


Meet Your Expert Speakers

Rosie Piercy

Rosie Piercy is an experienced Chiropractor, clinic director, and CQC Registered Manager with over 18 years in private practice. After starting her career in Oxford, Rosie founded Total Health West Berkshire in 2017, now home to 19 self-employed therapists. Known for her ethical, business-savvy approach, she has successfully built a clinic that operates smoothly and independently, freeing her from day-to-day management responsibilities. Rosie now shares her expertise through coaching and her popular “Practice Builders Podcast.”

Chris Chippendale

Chris is a second-generation chiropractor and graduated from the Welsh Institute of Chiropractic in 2011. He runs 2 clinics with a team of 8 DC’s and 4 massage therapists just outside of London, UK.He has lectured internationally on patient-centred communication and is a guest lecturer at both the London South Bank and Teeside University for chiropractic undergraduates.

He is a fellow and lead tutor with the Royal College of Chiropractors and a member of their PRT Council and Specialist Pain Faculty, and helped develop the College’s PRT communication skills training and their Communication Skills Quality Standard. In 2022 he was awarded the British Chiropractic Association’s “Chiropractors Chiropractor” award for his services to the profession.

Andy Rowe

Andy Rowe has been in practice since 1986. He has worked as an associate in four practices. He had his own practice in Abingdon for 35yrs, looking after many of his patients for decades. He has employed associates (mostly they stayed for many years), has run branch practices, and has done NHS contract work. He’s here to share his experience with you and help you to fast-track your work to a higher level. Today he is focusing on helping you to develop your maintenance practice.

  

Join the Seminar – Only 20 Seats Available!